{"slug":"soul-nola","name":"SOUL (Sustaining Our Urban Landscape)","tagline":"Free native trees for New Orleans residents, planted by volunteers in the cool season","description":"SOUL reforests New Orleans one neighborhood at a time, planting native trees along streets and in front yards for residents who sign up and agree to water them. Volunteers do the planting on Saturdays from fall to spring. The site explains how to get trees and which species do well in the city's wet soils.","website_url":"https://soulnola.org","tier":"listed","resident_offers":["free_trees","request_street_tree","volunteer"],"listed_source_url":"https://soulnola.org/get-trees-2/","logo_url":null,"founded_year":2016,"org_type":"nonprofit","scope":"local","headquarters":{"city":"New Orleans","region":"Louisiana","country":"US","lat":29.951,"lng":-90.072},"volunteer_url":"https://soulnola.org/volunteer-opportunities/","donation_url":"https://soulnola.org/donate/","events_url":null,"featured":false,"trees_on_record":0,"primary_activity":"urban-forestry","activities":[{"slug":"urban-forestry","name":"Urban forestry","primary":true},{"slug":"tree-adoption-giveaway","name":"Tree adoption & giveaways","primary":false}],"updated_at":"2026-11-08T02:21:52.718Z","url":"https://treerm.org/org/soul-nola","markdown_url":"https://treerm.org/org/soul-nola.md","api_url":"https://treerm.org/api/v1/organizations/soul-nola","data_note":null,"derived":{"annual_trees":[],"latest_annual":null,"yoy":null,"cagr":null,"dollars_raised_per_tree":null,"cost_per_tree":null,"trees_per_volunteer":null,"survival":null,"hectares":null,"transparency":{"score":0,"label":"Opaque","points":[{"key":"annual","label":"Publishes annual tree figures","earned":0,"max":20,"why":"No year-by-year figures found"},{"key":"recent","label":"Figures are recent","earned":0,"max":15,"why":"No dated annual figure"},{"key":"sourced","label":"Every figure has a public source","earned":0,"max":10,"why":"No figures on record"},{"key":"money","label":"Publishes financials or cost per tree","earned":0,"max":15,"why":"No financial figure on record"},{"key":"survival","label":"Reports survival or monitoring","earned":0,"max":15,"why":"No survival or monitoring figure on record"},{"key":"verified","label":"Independently verified figure","earned":0,"max":10,"why":"Every figure is the organization's own count"},{"key":"programs","label":"Breaks figures down by program","earned":0,"max":10,"why":"No program breakdown"},{"key":"people","label":"Reports volunteers or events","earned":0,"max":5,"why":"No volunteer figures or events on record"}]},"methodology":"https://treerm.org/methodology"},"countries":["US"],"social_links":{"instagram":"https://www.instagram.com/soul_nola","facebook":"https://www.facebook.com/SOULNola"},"programs":[],"metrics":[],"upcoming_events":[],"license":"CC-BY-4.0"}