{"slug":"reforesta","name":"Reforesta","tagline":"Madrid association restoring native woodland and fighting desertification through volunteer planting days since 1991","description":"Reforesta is a Madrid-based non-profit association founded in 1991 and declared of public utility (Utilidad Pública) that works against desertification by restoring native vegetation, protecting amphibian ponds and running environmental education. Since 2010 it has organised volunteer planting and maintenance days for individuals and corporate teams at sites in Madrid (El Vellón, Meco, Pezuela de las Torres, Villarejo de Salvanés, Navacerrada), Toledo, Zaragoza (Galachos de la Alfranca), Granada (Parque de las Canteras, La Zubia), Barcelona (Garraf, Montnegre) and Valencia (Requena), and sells tree sponsorships through its 'Regala un Árbol' campaign. Its 2024 annual report lists 115 volunteer days, restoration work at 18 sites in six provinces and 108 collaborating companies and institutions, with no public subsidies that year; its homepage counters show 102,120 trees planted, 15,990 volunteers and 46 reforestation projects to date.","website_url":"https://reforesta.es","logo_url":null,"founded_year":1991,"org_type":"nonprofit","scope":"national","headquarters":{"city":"Madrid","region":"Comunidad de Madrid","country":"ES","lat":40.4168,"lng":-3.7038},"volunteer_url":"https://reforesta.es/hazte-voluntario/","donation_url":"https://reforesta.es/colabora-dona/","events_url":"https://reforesta.es/hazte-voluntario/","featured":false,"trees_on_record":102120,"primary_activity":"reforestation","activities":[{"slug":"reforestation","name":"Reforestation","primary":true},{"slug":"tree-care-maintenance","name":"Tree care & maintenance","primary":false},{"slug":"education-advocacy","name":"Education & advocacy","primary":false},{"slug":"research-monitoring","name":"Research & monitoring","primary":false}],"updated_at":"2026-11-08T00:02:16.194Z","url":"https://treerm.org/org/reforesta","markdown_url":"https://treerm.org/org/reforesta.md","api_url":"https://treerm.org/api/v1/organizations/reforesta","data_note":"Reforesta's annual reports (2011-2024, on its 'Sobre nosotros' page) describe each site and activity but do not give an organisation-wide count of trees planted per year; the only annual tree figures are the sponsored trees of the Regala un Árbol campaign (714 in 2024, 1,177 in 2023). The cumulative figures (102,120 trees, 15,990 volunteers, 46 projects) are undated live counters on the homepage read on 2026-11-07. Financial pages of the 2024 report are images and were not extracted.","derived":{"annual_trees":[{"year":2023,"value":1177},{"year":2024,"value":714}],"latest_annual":{"year":2024,"value":714},"yoy":-0.3933729821580289,"cagr":null,"dollars_raised_per_tree":null,"cost_per_tree":null,"trees_per_volunteer":null,"survival":null,"hectares":null,"transparency":{"score":50,"label":"Partly documented","points":[{"key":"annual","label":"Publishes annual tree figures","earned":10,"max":20,"why":"2 years of annual figures on record (5 points each, up to 4 years)"},{"key":"recent","label":"Figures are recent","earned":15,"max":15,"why":"Latest annual figure is for 2024"},{"key":"sourced","label":"Every figure has a public source","earned":10,"max":10,"why":"4 of 4 figures link to a source"},{"key":"money","label":"Publishes financials or cost per tree","earned":0,"max":15,"why":"No financial figure recorded"},{"key":"survival","label":"Reports survival or monitoring","earned":0,"max":15,"why":"No survival or monitoring figure"},{"key":"verified","label":"Independently verified figure","earned":0,"max":10,"why":"All figures are the organization's own"},{"key":"programs","label":"Breaks figures down by program","earned":10,"max":10,"why":"Figures attached to named programs"},{"key":"people","label":"Reports volunteers or events","earned":5,"max":5,"why":"Volunteer figures on record"}]},"methodology":"https://treerm.org/methodology"},"countries":["ES"],"social_links":{"x":"https://twitter.com/reforesta_ong","instagram":"https://www.instagram.com/reforesta_ong","facebook":"https://www.facebook.com/ReforestaONG","linkedin":"https://www.linkedin.com/company/reforesta","youtube":"https://www.youtube.com/channel/UCmzan9kT1IyS6wwGHLsI7GA"},"programs":[{"slug":"voluntariado-particulares","name":"Voluntariado ambiental para particulares","activity":"reforestation","description":"Free ~4-hour volunteer days (planting, sowing, watering, tree guards, pond and fauna-refuge work) at sites in Madrid, Granada, Barcelona and Zaragoza; places are limited and booked per event on the website.","url":"https://reforesta.es/hazte-voluntario/","started_year":2010,"ended_year":null},{"slug":"voluntariado-corporativo","name":"Voluntariado corporativo","activity":"reforestation","description":"Company-funded planting and maintenance days for employees, which finance much of Reforesta's restoration work.","url":"https://reforesta.es/voluntariado-corporativo/","started_year":null,"ended_year":null},{"slug":"regala-un-arbol","name":"Regala un Árbol tree sponsorship","activity":"reforestation","description":"Gift-card tree sponsorships for individuals and companies; each sponsorship funds a native tree planted and maintained in one of Reforesta's restoration sites.","url":"https://reforesta.es/regala-un-arbol-edicion-limitada/","started_year":null,"ended_year":null}],"metrics":[{"metric_type":"trees_planted","year":2026,"value":102120,"is_cumulative":true,"program":null,"source_url":"https://reforesta.es/","source_note":"Homepage counter read 2026-11-07: '102120 Árboles plantados', '46 Proyectos de reforestación' (undated live counter)","confidence":"reported"},{"metric_type":"volunteers_engaged","year":2026,"value":15990,"is_cumulative":true,"program":null,"source_url":"https://reforesta.es/","source_note":"Homepage counter read 2026-11-07: '15990 Voluntarios' (undated live counter)","confidence":"reported"},{"metric_type":"trees_planted","year":2023,"value":1177,"is_cumulative":false,"program":"regala-un-arbol","source_url":"https://reforesta.es/wp-content/uploads/2024/12/Memoria-2023.pdf","source_note":"Memoria 2023, p.3: '1.177 árboles fueron apadrinados' under Regala un Árbol; 129 volunteer days, 38 sites in five provinces","confidence":"reported"},{"metric_type":"trees_planted","year":2024,"value":714,"is_cumulative":false,"program":"regala-un-arbol","source_url":"https://reforesta.es/wp-content/uploads/2026/05/Memoria-Reforesta-2024.pdf","source_note":"Memoria Anual 2024, p.4: '714 árboles fueron apadrinados en el marco de nuestra campaña Regala un Árbol'; same page: 115 volunteer days, 153 tree protections installed, 18 sites in six provinces","confidence":"reported"}],"upcoming_events":[{"slug":"jornada-de-voluntariado-la-zubia-granada-plantacion-de-especies-autoctonas-2026-","title":"Jornada de voluntariado La Zubia (Granada): plantación de especies autóctonas","event_type":"volunteer_planting","starts_at":"2026-11-08T08:00:00Z","ends_at":"2026-11-08T13:00:00Z","city":"La Zubia","is_virtual":false,"registration_url":"https://reforesta.es/event/jornada-de-voluntariado-granada-8-de-noviembre-de-2026/","url":"https://treerm.org/events/reforesta/jornada-de-voluntariado-la-zubia-granada-plantacion-de-especies-autoctonas-2026-"},{"slug":"35-aniversario-reforesta-plantacion-de-35-arboles-en-almonacid-de-toledo-2026-11","title":"35 aniversario Reforesta: plantación de 35 árboles en Almonacid de Toledo","event_type":"volunteer_planting","starts_at":"2026-11-15T09:00:00Z","ends_at":"2026-11-15T13:00:00Z","city":"Almonacid de Toledo","is_virtual":false,"registration_url":"https://reforesta.es/event/35-aniversario-celebracion-almonacid-del-tajo/","url":"https://treerm.org/events/reforesta/35-aniversario-reforesta-plantacion-de-35-arboles-en-almonacid-de-toledo-2026-11"},{"slug":"35-aniversario-reforesta-ruta-por-charcas-de-anfibios-y-siembra-de-bellotas-mata","title":"35 aniversario Reforesta: ruta por charcas de anfibios y siembra de bellotas, Mataelpino","event_type":"other","starts_at":"2026-11-21T09:00:00Z","ends_at":"2026-11-21T13:00:00Z","city":"Mataelpino (El Boalo)","is_virtual":false,"registration_url":"https://reforesta.es/event/35-aniversario-celebracion-mataelpino/","url":"https://treerm.org/events/reforesta/35-aniversario-reforesta-ruta-por-charcas-de-anfibios-y-siembra-de-bellotas-mata"},{"slug":"jornada-de-voluntariado-pastriz-zaragoza-plantacion-de-especies-autoctonas-2026-","title":"Jornada de voluntariado Pastriz (Zaragoza): plantación de especies autóctonas","event_type":"volunteer_planting","starts_at":"2026-11-22T09:00:00Z","ends_at":"2026-11-22T13:00:00Z","city":"Pastriz","is_virtual":false,"registration_url":"https://reforesta.es/event/jornada-de-voluntariado-zaragoza-22-de-noviembre-de-2026/","url":"https://treerm.org/events/reforesta/jornada-de-voluntariado-pastriz-zaragoza-plantacion-de-especies-autoctonas-2026-"},{"slug":"35-aniversario-reforesta-taller-de-bombas-de-semillas-y-plantacion-parque-de-las","title":"35 aniversario Reforesta: taller de bombas de semillas y plantación, Parque de las Canteras (La Zubia)","event_type":"volunteer_planting","starts_at":"2026-11-29T08:00:00Z","ends_at":"2026-11-29T13:00:00Z","city":"La Zubia","is_virtual":false,"registration_url":"https://reforesta.es/event/35-aniversario-celebracion-la-zubia/","url":"https://treerm.org/events/reforesta/35-aniversario-reforesta-taller-de-bombas-de-semillas-y-plantacion-parque-de-las"}],"license":"CC-BY-4.0"}